We’re excited to introduce you to the always interesting and insightful Shawna Dalton. We hope you’ll enjoy our conversation with Shawna below.
Shawna , thanks for taking the time to share your stories with us today One of the most important things we can do as business owners is ensure that our customers feel appreciated. What’s something you’ve done or seen a business owner do to help a customer feel valued?
Twirls + Twigs: A Valley Gem Cultivating Gratitude
Nestled in the heart of the San Fernando Valley, Twirls + Twigs blends a snarky charm with a deep sense of gratitude, creating a shopping experience that’s as modern as it is nostalgic. Shawna Dalton, the spirited force behind this unique boutique, has mastered the art of making each customer feel not just welcomed, but truly valued.
“Last year, during the bustling holiday season, I noticed one of our regulars seemed a bit off. After a little chat, it turned out she was going through some tough personal challenges.” Recognizing an opportunity to lift her spirits, Shawna and her team decided to put together a special care package. “We picked items that we knew would bring her comfort—our best-selling candles, some calming tea, and a pair of quirky socks, all bundled with a personal note of thanks,” explains Shawna. The impact of this thoughtful gesture was profound. “She came back to thank us with tears in her eyes. It was a moment of real connection, reminding us of the power of a simple act of kindness.”
At Twirls + Twigs, the motto “Give Gratitude” is more than a catchphrase—it’s the very essence of the store’s culture. Shawna Dalton, the creative mind behind this unique boutique, has woven this ethos into every aspect of the business, ensuring that each customer interaction is not just a transaction but a meaningful exchange. “We strive to make our store a place where the laid-back, sunny disposition of the Valley meets the sincerity of our gratitude,” Shawna explains. This unique blend of local culture and heartfelt appreciation turns even the simplest purchase into a token of gratitude—a way to pass on the good vibes of the Valley to someone else.
Shawna’s approach cleverly mixes a bit of snarky humor with genuine warmth, appealing to those who appreciate a modern twist on the traditional. “We like to keep things light and fun, but we’re serious about showing our customers they’re valued,” she says. Whether it’s through a spontaneous gift, a cheeky greeting card, a heartfelt thank you note, or just a friendly chat, Shawna ensures that gratitude is not just felt but deeply embedded in the fabric of every interaction, making sure it’s both remembered and cherished. This thoughtful balance makes Twirls + Twigs not just a store, but a vibrant community hub where every visit is a reminder of how joy and appreciation can transform the everyday.